Lamborghini (VWAGY) brought its most extreme car to the lawn at The Quail by The Peninsula, A Motorsports Gathering: the Revuelto SV, featuring a 1,050-horsepower naturally aspirated hybrid V12 that the company calls the most powerful and fastest production car in its history. That amount of power doesn’t come cheap, as the SV (which means super veloce or “super fast” in Italian) starts at $741,172 and goes up quickly from there once buyers opt for the carbon fiber and Lamborghini “Ad Personam” customization options that define a car like this. Limited to 1,963 units, taking into account the year Lamborghini was founded, it is the latest in a line of special cars dating back to the 1971 Miura SV, Lamborghini’s first supercar. The Lamborghini Revuelto SV · Lamborghini Y comes at a time when Chairman and CEO Stephan Winkelmann is deliberating on how many cars Lamborghini plans to sell. “The legacy of the brand is the lineage of the V12,” Winkelmann told Yahoo Finance from Lamborghini’s booth at Quail. “The Revuelto was the car positioned by the brand, and the Super Veloce goes a step further, because it is more uncompromising, more handling-oriented and has many features derived from our racing experience.” The Revuelto SV is not an appearance package. The SV set a fastest lap record for a production car at the Hockenheimring racing circuit in Germany, which sparked great interest. “We had some pre-sales activities around the world and the response so far is very, very good,” Winkelmann said. “But I must say that it was also to be expected.” The Lamborghini Revuelto SV · Lamborghini And that helps the final result; At approximately $750,000 with 1,963 units, that’s at least $1.47 billion in sales. The Revuelto SV began reaching customers (and improving results) in 2027. All SV models sit near the top of Lamborghini’s product hierarchy. Lamborghini’s volume comes from its three models: Urus, Temerario and Revuelto, but the limited cars carry the mythology and big price premiums. “Limited cars like the Super Veloce, or the few and unique ones, are always something our customers look forward to, because sooner or later they will be collectible,” Winkelmann said. “All the Super Veloces, since the ’71 Miura, are becoming icons of the time.” The Lamborghini Revuelto SV · Lamborghini Interestingly, a manual transmission option wasn’t in the cards despite Lamborghini’s history with the stick shift, even when competitors like Ferrari (RACE), McLaren and Aston Martin (ARGGY) brought it back. The Miura SV was a manual, and Winkelmann himself ran the company during the Gallardo and Murciélago era, when a manual with a coveted closed gear lever was still available. Winkelmann did not close the door on the manual’s possibility, but its prospects appear bleak. “When the stick shift was still around in the Gallardo and the Murciélago they had very little demand,” he said. “Now it is [more] Question of things to buy, because it’s like ICE. [internal combustion engine] Cars: the last of their kind. But [the manual transmissions are] Lamborghini’s revenue in the first half of 2026 increased even as unit deliveries decreased, a change Winkelmann said was deliberate. “We have a pyramid: the basic cars, the few and the only ones,” he said. “The biggest base investment comes from base cars, and only then can you create the opportunity to put something on top.” The Lamborghini Revuelto SV · Lamborghini After renewing its three main models, the company reached a level of volume that it will maintain until its next models arrive, the Urus SE Performante, launched at Goodwood, and now the SV, mark “the next era and this helps margins,” he said. Only then can you maintain this scarcity and this desire to buy the Lamborghini.” Pras Subramanian is Yahoo Finance’s chief auto reporter. You can follow him on